Expertise

R.A. Rauch & Associates Embrace 400% Growth with Confidence

In the hospitality industry it is uncommon for hotel owners to also manage their properties, yet R.A. Rauch & Associates (RAR) in San Diego has made it a priority. We have worked hard to position RAR as one of the Top Hotel Management Firms in America [1], landing the spot with only 4 hotels under management. Since then we have expanded our portfolio to 17 hotels throughout North America while handling reservations, personnel, facilities, housekeeping, laundry, food handling, meetings management and much more for the properties. (more…)

In the News

Rauch continues to add hotel contracts

from San Diego Daily Transcript (Nov 24, 2013)

Hotel management, consulting and development firm R.A. Rauch & Associates announced Thursday it has quadrupled its number of properties under management and experienced a nearly five-fold increase in the number of managed rooms since the end of last year.

At the end of 2012, RAR had four properties under management with a total of 404 guestrooms representing $13.5 million in revenues. At present there are (more…)

Expertise

Newest Fraudulent Trend in Hotels

Hotel guests using gift cards as a form of payment are usually not causes for suspicion but with the latest trend in credit card fraud, hotels are in serious danger. Credit card thieves are reprogramming the magnetic strip on prepaid gift cards in order to artificially inflate the spending limit. It is nearly impossible to detect this type of fraud using conventional front office procedures.

Our company, R.A. Rauch & Associates, has not been immune.  In one situation, a chargeback was received for two hotel rooms, several food charges, and (more…)

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Hotel Guru to be featured in San Diego’s newest digital travel magazine

In November 2013 the Multi-Cultural Convention Services Network has launched their inaugural issue of their San Diego Reality Travel Magazine, Destination Elite. The first issue of the publication will feature engaging interviews from local industry colleagues and Hotel Guru and entrepreneur, Robert Rauch. Our very own Hotel Guru draws knowledge from his 35+ years of hospitality management experience to provide readers with (more…)

In the News

The Guest Quest

from the San Diego Business Journal (Nov 11, 2013):

…Hotel consultant Robert Rauch, whose company manages several hospitality properties for clients in several regions, said all six local hotels under his firm’s direct management are undergoing some form of update, ranging from minor tweaks to major repositioning makeovers. (more…)

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Business beats leisure in Carlsbad

from the UT San Diego (Nov 7, 2013):

…Occupancy rates are dropping fast, says industry owner and analyst Robert Rauch.

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 “It’s getting a little bit dangerous right now, where I believe the market may temporarily be oversupplied,” Rauch told me in an interview after the council decision.

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“Demand is growing, just not as quickly as the number of available rooms.

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”…

Read more…

In the News

Real Estate Group Targets Town & Country Resort

from San Diego Business Journal (Nov. 4, 2013):

…Nevertheless, commercial real estate professionals said property’s potential is great and the recent filing is telling. “It means they’re close to escrow,” said Bob Rauch of R.A. Rauch and Associates, referred to by some as the Hotel Guru. (more…)

Expertise

What does Hospitality Leadership look like in 2014?

By Robert A. Rauch

According to the “Power of Teamwork,” inspired by the Blue Angels, Scott Beare and Michael McMillan state that “every team member is counted upon to perform their role; teamwork allows teams to meet goals.” Teamwork has been around a long time. So what makes things so different going into 2014?

“Put a good person with a bad system and the bad system wins,” according to W. Edwards Deming. Based on today’s rapid technology changes in the hospitality industry, Deming is “spot on” when he mentions bad systems. Today’s distribution channels are markedly different than just a few years ago. Mobile web has emerged, social media marketing has blossomed and digital marketing has truly become a science. (more…)

Expertise In the News

Social media inspires hotel design

from HotelNewsNow (Oct 11, 2013):
…“Every angle, detail and element of the hotel was looked at through the prism of an Instagram photograph,” said Robert A. Rauch, president of San Diego-based hospitality management and consultancy group R. A. Rauch & Associates… (more…)

Expertise

The 2014 Business Plan and your digital strategy (Part 2)

2014 is completely within our control now. But don’t let it get away. The first step is often ignored and that is the business plan, particularly a digital business plan!

What does that entail? (more…)

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