A strong hotel Asset Manager or consultant can provide expertise across multiple departments to secure long-term success.
Hotel Management
Marketing Strategy for Hotel Owners, Operators and Consultants
Hotel marketing in 2025 has become more advanced — walking a property with purpose can open our eyes
After the challenging years of 2020 and 2021, we saw a promising resurgence in 2022 with the advent of ‘Revenge Travel.’
Hotel Owner Strategy 2025
Some analysts argue that the cycle is “getting long in the tooth” this year since we have been expanding for over 45 months since 2021. Since the tourism industry is resilient and growing, success will be possible for several years.
Transforming Hotels With Artificial Intelligence
Scheduling and training processes are becoming streamlined; revenue management has improved optimizations, and SEO and marketing strategies rely on AI to enhance online visibility. Chatbots are used for customer service and exist with many hotel providers today.
Why Hotels Should Learn to Love Robot Technology
CLICK HERE TO WATCH The guest experience is getting upgraded at many hotels today thanks to innovative robot technology. Aloft Hotels first introduced the world’s first robotic concierge in the early 2000s, and in 2014, they brought Botlr, a robot butler service, to...
The ‘Secret Sauce’ for Hotel Food and Beverage
Tips for Hiring, Training and Serving Up Memorable Experiences.
The hospitality industry runs on creating memorable guest experiences.
The Power of Empathy and Personalized Service
Empowering Staff To Build Rapport With Guests Will Elevate Hospitality By Robert RauchHNN columnist - Original article can be found here July 12, 2023 | 5:25 AM As the great civil rights activist Maya Angelou once said: "People will forget what you do; they'll forget...
Time for Hoteliers To Reevaluate Competitive Advantage
Strategies for Maximizing Hotel Marketing, Technology and Finance By Robert RauchOriginal article published on CoStar can be found here May 30, 2023 | 6:15 AM The classic model of competitive advantage is Michael Porter’s “Five Forces.” According to Porter, “the...
What Hotel Guests Want: Espresso Martinis, Service Robots and Basic Hospitality
Tips for Boosting Guest Satisfaction Scores By Robert RauchHNN columnist / Original article can be found on CoStar.com March 23, 2023 | 5:51 AM What does it take to make guests happy? We all know that if guests are not happy, they do not return. Ergo, if guest reviews...
Success in the Summer of ‘21
How To Welcome Post-Pandemic Travelers Back Into Hotels by Robert A. Rauch @truehotelguru *This article was first published on Hotel News Now in June 2021 The venerable hotel industry has been completely overturned during the past 15 months. We will have to create a...