UTsandiego: REALITY TV, REAL SUCCESS

from San Diego Union-Tribune (oct.25, 2012):

Local hotel, restaurant owners say airing problems on shows have helped their businesses

…Sure, these struggling businesses get to have their 15 minutes and more of fame on the small screen, but they also have to suffer the embarrassment of having all their warts exposed to a national audience, points out San Diego hotelier Robert Rauch, who also makes his living as a hotel consultant.

“I don’t view that as anything but negative publicity, but if you can handle the embarrassment it shows, there’s probably a short-term gain,” said Rauch, an owner of the Hilton Garden Inn and Homewood Suites San Diego in the Torrey Hills area. “I’ve done similar things to turn hotels around, but we charge what we think is a fair fee for services rendered. If they end up listening to the consultant, absolutely, they can sustain (the turnaround).”…

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