TV Channel 10 News: Tourism Reaches Record High in 2014

from TV Channel 10 News (1/04/2015):

…”We didn’t build any new hotels to speak of, on the demand side, we had all these people coming,” said hospitality industry specialist Bob Rauch.

Rauch credits a multi-million dollar marketing campaign which included TV and online advertisements promoting San Diego. However, many come from a drive away.

“We are a drive market. What that means, oil prices decline, hence gas prices decline will drive people to San Diego more than they will to the fly markets,” said Rauch.

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